A whole lotta Mcrib sauce

Every November, the bona fide boneless classic that fans can't get enough of – the McRib – makes its return, officially kicking off the most wonderful time of the year. This year, we McRibifyed the holidays and gave folks something even sweeter to celebrate: McRib sauce. A whole lot of it.​

 

THE JUG

We gave lucky fans the chance to purchase a year’s supply of McRib sauce. They could use this 1/2 gallon jug of sauce for holiday parties and recipes, gift it to the McRib fan in their life, or keep this limited-edition drop for themselves.

 

THE DROP

To build the hype of this exclusive item we began teasing the jug on social and created WholeLottaMcRibSauce.com to drop it ourselves. We sold out in 90 seconds.

 

THE REACTION